Redbox Movie Rental
Redbox Movie Rental
The next time you visit a pharmacy, grocery store, convenience store, or fast food restaurant in the United States, keep your eyes peeled for the red kiosk with the arched top. It’s what is known as a Redbox, and it’s packed full of movies and video games that are available for rental.
In this article, we’ll take a look at how a Redbox movie rental works, as well as detailing all the many advantages offered over the standard brick-and-mortar video stores. We’ll also delve a little into the history of the company and discuss various savings and promotions.
History of Redbox
The first Redbox movie rental took place at a McDonald’s, as they were the first company to fund the fledgling kiosk service. Initially, Redbox machines were placed in 140 locations throughout Denver and other select markets.
In 2005, Coinstar purchased 47 percent of the company, and they would later buy the rest of it in 2009 for an amount estimated to be between $169 million and $176 million. 2008 marked an important milestone, as Redbox movie rentals reached the one-million mark.
2010 saw even more developments, as a Redbox movie rental was no longer limited to just DVDs. Blu-ray discs were added, and markets from Florida to Nevada are also experimenting with adding video games to the mix.
How Redbox Works
Each Redbox kiosk holds over 600 DVDs, and the number of titles range from 70 to 200 (on average). New titles are added each week to include all the latest in DVD and Blu-ray releases.
Customers can pay with either a credit or debit card, and their movie selections can either be made right at the kiosk or reserved via the Redbox website. The cost for a single night’s rental is only $1, and every night you keep the film out after that increases the charge by $1.
Late fees are charged for 25 days. After that point, the late charges stop, and the customer is considered to own the movie in question.
One convenient feature comes when the customer is ready to return their Redbox movie rental. Instead of being forced to return it to the kiosk where it was initially rented, customers have the option of returning the movie to any Redbox machine.
In addition to the Redbox movie rental service, customers can also opt to buy used movies from Redbox kiosks. While this doesn’t account for a large share of their revenue, it’s a handy feature if you see a movie you just can’t live without.
The average Redbox kiosk pulls in over $37,000 in revenue each year. The standard transaction amounts to $2, and most DVDs are rented an average of 15 times.
Redbox Coupons and Redbox Promo Codes
If you’re looking for Redbox coupons or Redbox promo codes, you don’t need to look any further than the official Redbox website. They’re constantly offering all kinds of bargains to consumers, although they may change on occasion. For example, a recent visit to their site revealed the following:
- If you rent two discs at once, you’ll receive a promo code that allows you to pick up a free movie rental.
- By becoming a member of the Redbox email list, you’ll be the first to know about special offers and other important Redbox news. There’s even a chance that special deals will be made available just for those who are signed up.
- If you refer a friend to Redbox and they make an online rental, you’ll receive credit for a movie rental. The more your friends rent, the more free movies you’ll receive.
Getting a Redbox movie rental is simple, cheap, and actually a whole lot more fun that wandering around aimlessly in a video store filled with teenagers who could care less about the movies they carry. As traditional brick-and-mortar video stores continue to suffer, expect this franchise to gobble up even more of the marketplace and poise itself to become a massive power in the movie rental business. Personally, I think the giant red box is cool.